Redesign of New York's digital fashion destination, The Cut, expanding the blog to a fully responsive online fashion magazine.

I worked with the Creative Director to develop the branding, look and feel of The Cut, subsequently winning an SPD Gold Metal in Web Design with 179% increase in views.

The Cut was designed responsively across mobile, tablet and desktop. This created an optimal viewing experience for all devices with a minimum of resizing, panning and scrolling.

The layout is adapted the viewport.